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DYNAMYX - A Business Intelligence Application
Dynamyx is designed to present, evaluate and analyze business initiatives and performances. The decision-makers can get a better understanding of business dynamics, focus better by getting to the depth of information, as a tactical, operational or a strategic executive and drastically reduce generation and distribution of paper MIS reports.
Dynamyx is designed using 3 major criteria’s
- Data Dimensions (up to 10 levels) – like country-state-city-location, zone, branch, MCC-ME etc.
- Measures – like commerce, revenue/commission, transactions
- Time Dimensions
Dynamyx enables to
- Minimize the time spent in collecting and distributing data across organizational hierarchy
- Flexibly drill down along data dimensions, which give valuable clues in tracking business performance
- Zero-in on key performance indicators by making on screen choices
- View alerts and analyze violations of business rules, exceptional performances, thresholds and variances
- Take decisions on Rewards and Rectifying measures instantly
- Take comprehensive as well as selective reports by using the filter choices
- View the underlying transaction details with a click of a mouse
- Inquiry / Reports of all transactions received and sent at all stages of dispute
- Chargeback Life Cycle Tracking
- Generation of Settlement Voucher
- Fee Collection and Fund Disbursement Processing
- Generation of MasterCard, Visa Exhibits and Letters
Modules
- Period-over-period management dashboard for business volumes
- Position analysis perspective
- Trend analysis perspective
- Slice & dice perspective
- Information broadcasting framework
- Reporting - Report templates for
- Performance Monitoring
- Asset Monitoring
- Risk Monitoring
- Complaints Monitoring
Key benefits
- Improvement in marketing process efficiencies
- Which merchant categories contribute to card commerce?
- Which geographical areas are business generators?
- Which card products are performing?
- Which Customers are to be given preference?
- Increased Revenue generation
- Estimated profit from new customers and merchants influenced by Dynamyx
- Estimated profit from business promotion campaign influenced by Dynamyx
- Opportunities to convert onetime transactions to repeat customers
- Opportunities to rope in more merchants based on merchant segmentation
- Opportunities to promote products in preferred or targeted geographical areas
- Opportunities to retain customers based on merchant category preference and product preference
- Quality Benefits
- Improved information dissemination
- Improved information access
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